Telenor Mobil consumers trial Cognima Refresh, Cognima Snap™ and Cognima Safeguard for 12 weeks

Oslo and London, 08 Feb 05 - Cognima, the effortless mobile services company, announced today that it has been working with Telenor Mobil, Norway’s leading provider of mobile services, on a consumer trial of three Cognima powered services.

The trial, which started on December 1st 2004, is running for 12 weeks. In the trial consumers are testing the following Cognima powered services:

• Cognima Refresh(tm) – provides constantly updated news, weather and TV listings in Norwegian, from the Telenor WAP portal, directly to the mobile phone. The content is updated every 45 minutes and includes embedded photos and adverts. Users do not have to press any buttons on their phone to get these news updates - they are constantly kept up to date invisibly in the background.
• Cognima Snap(tm) – uploads camera-phone photos and video clips to a personal web album on the Telenor web site with a single key-press. Users can share these photos and video clips with others directly from their phone or from the web album.
• Cognima Safeguard(tm) – keeps users’ contacts safely backed up on the network at all times without requiring any keys to be pressed. Users can edit their address book on the Telenor website and updates automatically appear on their phone without the need to press any buttons.

‘With this trial we hope to show that Cognima’s incredibly easy to use services drive significant uptake and customer satisfaction’, said Simon East, CTO and Founder of Cognima. ‘Cognima’s effortless user experience is key to driving mass consumer adoption of these services.’

Cognima will be demonstrating all of its products at the 3GSM World Congress in Cannes which runs from February 14th to 17th. You will find Cognima on Stand F51 in Hall 2.

Cognima will also be showing its solutions on Stand 3387 at the PMA (Photo Marketing Association International) show in Orlando, from February 20th to 23rd and on Stand 145 at the CTIA Wireless show in New Orleans, from March 14th to 16th.

Please see www.cognima.com/events for more information.

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About Cognima

Cognima is the effortless mobile imaging company.

Our primary product, Cognima Snap™, enables upload of photos and video clips from camera-phones to network servers, with a single key-press, where they can be printed, shared and stored.

Cognima has focussed on creating an effortless user experience for Cognima Snap™. We believe the user experience is the key to unlocking the huge potential created from the convergence of the mobile and imaging industries. Cognima Snap™ is being used by mobile network operators, online photo portals, printer manufacturers and retail photo finishing companies.

Cognima Snap powers the effortless photo upload of two imaging services today:

• Bonusprint in the UK: Bonusprint Mobile
  www.bonusprintmobile.co.uk
• OurPictures in the USA: OurPictures Mobile
  www.ourpictures.com

Several other customers will launch Cognima Snap powered services in the next few months.

Cognima’s patented data replication technology also allows personalised content such as web pages, photos, ringtones, and music and data services to be downloaded invisibly to mobile phones. The technology can also be used to keep all user’s personal phone data backed-up invisibly without users needing to press any buttons.

Cognima is a privately held company based in London founded by Simon East, previously VP of Technology, Symbian, in 2001.

Cognima’s website is www.cognima.com